The Level 4 Digital Marketing apprenticeship course is focused on the needs of your business. Learners will be equipped with the fundamentals of Digital Marketing which will help your business recognise areas of growth and development. Apprentices will learn how to create successful marketing campaigns, develop leads and understand how marketing strategies are created with the most up to date knowledge and expertise.
Who is this suitable for?
This courses is suited to those with a Level 2 English, Maths or IT qualification or equivalent.
City & Guilds Level 4 Diploma in Digital Marketing
Employers Rights & Responsibilities
Personal learning and thinking skills.
English and Maths (Where required)
What will apprentices learn?
This programme covers the following subject areas:
Ethics and Loyalties in Digital Marketing
Digital Marketing Metrics & Analytics
Personal and Professional Development
Geason Training’s flexible delivery and dedicated support
Once the learners are enrolled on the programme, they will be assigned a Skills Trainer together with support from a Student Engagement Coach and English and Maths tutor where required. Our apprenticeships are delivered using various proven learning methods:*
Coaching and mentoring
Shadowing appropriate managers
Online learning e.g. webinars/blended learning via Smart Assessor
Teaching of theory – lectures/power point presentations
Workplace observations and practical tuition
Skills Development Workshops (Monthly or Block Release to suit your requirements)
Technical Briefings e.g. new equipment or technologies
Project work, simulated exercises and roleplay
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